This course prepares learners to excel as sales managers by covering strategic planning, forecasting, customer and market analysis, sales force design, and effective process and performance management.

This course explores the link between business and brand strategy, covering brand positioning, customer-based brand equity, marketing program execution, and techniques to build, evaluate, and sustain brand success across markets.

This certificate is a strategic direction organizations take to meet the new every-day changing needs of their target customers.

The Certified Marketing Researcher (CMR) is designed to qualify marketing professionals to work in the marketing research field.

This CSR certificate equips participants with the skills to design effective CSR strategies, build a strong CSR culture, and apply measurement tools to ensure impactful results.

This course offers practical guidance on using digital marketing tools and strategies, including SEO, Google tools, and email campaigns, to boost product or service visibility and competitiveness in today’s market.

This course teaches learners to integrate social media into marketing campaigns by using digital tools to build brand awareness, promote products and services, and develop effective, goal-driven social media strategies.

Get the skills you need to drive continuous growth with this growth marketing masterclass. Get results by implementing processes that have actually worked.

This course introduces Integrated Marketing Communications, teaching participants to strategically combine promotional tools, manage brand image, engage audiences, and plan effective marketing campaigns in dynamic environments.

This course offers a comprehensive overview of marketing concepts and frameworks, helping non-marketers understand key principles like segmentation, targeting, and the marketing mix to build successful businesses.