Certified Marketing Researcher (CMR) Certificate (Stand-Alone Course)
The Certified Marketing Researcher (CMR) is designed to qualify marketing professionals to work in the marketing research field.
Course Info
Registration Instructions, Policies and Procedures
Registration instructions and tips, coupled with a clear understanding of policies and procedures, lay the foundation for a fulfilling and successful academic experience.
Through the Certified Marketing Researcher (CMR) course duration (30 hours), participants will build on their prior knowledge of marketing research basics and learn how to use data processing, tabulation, analysis and visualization for marketing research purposes. As well, participants will receive hands-on practical training on how to manage marketing research projects. At the end of the program, participants are required to present their projects to a jury of experts.
| Code | Title | CEUs* |
|---|---|---|
| BUSN 123 | Certified Marketing Researcher | 3 |
*Continuing education unit equals 10 contact hours.
A stand-alone certificate will be issued upon the successful completion of each course.
- Illustrate marketing research cycle stages and components
- Write a professional research brief
- Prepare an efficient research proposal
- Create qualities and quantitative research instruments
- Plan and Manage marketing research projects
- Use SPSS for marketing research data analysis
- Prepare marketing research final qualitative and quantitative reports
- Set key performance indicators (KPIs) for marketing research projects
- Good knowledge of Marketing Research.
| Fees | |
|---|---|
| Course Tuition Fees for Egyptians | EGP 5,500 |
| Course Tuition Fees for Non-Egyptians | USD 220 |
Placement Test Fees (if required) | |
| Refund Policy |
Contact Us |
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For further information, contact us on 16723 Sundays through Thursdays, from 9 am – 4 pm email us at [email protected] |