Customer Experience Management (CXM)
This two-day workshop will explore the strategies and concepts of customer experience management.
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Customer Experience Management (CXM) is a strategic direction organization take to meet their target customers' new everyday changing needs. It offers an innovative approach to assessing, creating, and evaluating all processes related to customer experiences through a holistic approach that involves the whole organization. This two-day workshop will explore the strategies and concepts of customer experience management.
Workshop Code
Workshop Title
CEUs
CGU 108
Customer experience management 0.5
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Recognize and analyze the customer touch-points
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Select the right business strategy for a customer-centric organization
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Create compelling experiences along the whole process of and building the customer journey map
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Use the organization customer-centric measurement tools, surveys, analytics, and interpretation
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Evaluate the challenges and opportunities CXM offers to set the proper action plans
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Course Info
Dates: To know more about the registration deadline and term dates, click here
Contact Us
Email: cgu@aucegypt.edu
Hotline: 16723