Film Industry Business Certificate

The Film Industry and Business Professional Certificate is a comprehensive certificate designed to equip participants with the essential skills and knowledge required to thrive in the dynamic film industry. This program covers the entire filmmaking value chain, from development and production to distribution and marketing, while integrating critical business, financial, and project management concepts.

Participants will gain a deep understanding of film financing methods, distribution strategies, festival programming, and digital marketing, including the latest applications of AI and blockchain in the film business. Additionally, the program provides foundational financial literacy, project management frameworks, and sales and marketing techniques to empower participants in making strategic business decisions. Through hands-on exercises, case studies, and portfolio development, learners will acquire practical skills to navigate career opportunities in the film industry and beyond.

*One continuing education unit equals 10 contact hours.

Module 1: Financial Fundamentals:

• Review online videos or tutorials that explain how to read financial statements.
• Practice creating a simple personal or departmental budget using Excel.
• Bring any relevant financial documents (redacted if needed) to class for practice.

Module 2: Project Management:

• Download and try a free project management tool (e.g., Trello, Notion, ClickUp).
• Come prepared with a small project idea you can apply during the exercises.
• Form small groups to simulate planning and executing a mini-project.

Module 3: Marketing, Sales, Branding:

• Bring your LinkedIn profile or business page link to discuss during branding exercises.
• Identify a brand you admire and be ready to share why its strategy works.
• Prepare to give and receive feedback on personal brand positioning or elevator pitch.

Module 4: Using AI Tools:

• Create a free account on at least one AI tool (ChatGPT, Canva, or Resume.io).
• Bring a rough version of your resume, bio, or project summary to enhance during the session.
• Test AI-generated designs or content and compare them with your original versions.

To be announced soon.